Blog: Business

Is it possible to have it all? Marketing student Oliver Smith shares his attempts to build a brand, compete in motorsport, and navigate university life as a Student Entrepreneur.

Through green and sustainable marketing, you can help consumers make the right choice. In this blog, we help you navigate key environmental issues for the marketing function of your organisation.

It’s been a couple of years since the last Christmas advert blog, so what’s new? Dr Charles Hancock, Lecturer in marketing at the University of Derby, comments on the impact of Christmas advertisements this year.

Enterprise Development Manager Angela Tooley takes a look at why learning and development are so important in the current business landscape. And why universities are a key resource for businesses.

The sudden onset of the global pandemic disrupted businesses worldwide. It also forced us all to find innovations to continue operating. Enterprise Development Manager Angela Tooley takes a look at how we have changed the way we work with small businesses in the face of Covid.

Orla Kelleher, Senior Lecturer in Responsible Management at the University of Derby, investigates the challenges business leaders face in light of the urgent need to address sustainability.

To mark Sustainable Gastronomy day, Phil Hardy, Senior Lecturer in Hospitality, Culinary Arts and Food Development, looks at how we can eat healthily while also trying to have as little impact as possible on the environment.

Tourism has been badly hit by the global pandemic, but it has created a chance to reflect on how our travel plans impact upon the wellbeing of local communities, writes Professor Haywantee Ramkissoon, Head of the Visitor Economy Research Group at the University of Derby’s Derby Business School.

Dr Koushik Das Sarma, Programme Facilitator for the Small Business Leadership Programme (SBLP) at the University of Derby, explores how business resilience feeds into business strategy, and draws on some of the questions and feedback he has heard from SME leaders currently on the programme.

Dr Gary Wright, Senior Researcher in Low Carbon Technology at the University of Derby, looks at how businesses will play a big part in the UK's commitment to making a ‘net zero’ contribution to the world’s carbon emissions by 2050 and explains the ingenious ways that firms here in Derbyshire can reduce the environmental impact of their operations and cut their costs.