Introducing Zellar, the world's first sustainability platform video transcript

We begin with an ariel shot of a city with residential buildings and corporate offices stretching on into the horizon. The city is broken up by a river running through its centre and a large, red, steel bridge connects the two sides together while in the centre of the screen we see a logo which depicts a branch with three leaves on it and above it is written “Zellar: Sustainability Made Simple.”

We cut to another ariel shot, this time of an industrial landscape containing various factory buildings with the sunrise in the background and Chimney’s throwing smoke out into the atmosphere before we cut to shots of indoor gardens filled with plants and shots of people walking through city streets as the narration begins.

‘The UK is committed to net zero. Is your business or are you confused by what becoming net zero means? We make your journey to becoming a sustainable, net zero business simple’

We see an ariel shot of a smog filled city.

‘Climate change is happening and doing nothing is no longer an option. There is consumer and legal pressure for businesses to do more.’

We cut to an animation depicting various types of businesses while statistics about those businesses are displayed in a cloud above them which read as follows; “SME’s emit 20 tonnes of CO2 a year, Hotels emit 32 tonnes of CO2 a year, hair salon’s emit 17 tonnes of CO2 a year and pubs emit 28 tonnes of CO2 a year.”

The narration continues.

‘As the average SME emits 20tonnes of CO2 a year, business must reduce their carbon emissions, offset their impact on the environment and become net zero.’

We see a shot of two female customers in a bright and sunny clothes shop looking at a long grey cardigan, plants fill the background.

‘Consumers are buying with a sustainable mindset, with 77% wanting to know the ethical credentials of brands they buy from.’

We cut to a shot of a male barista in a café who is taking orders from customers.

‘But lack of time, money, expertise and direction stops businesses taking action. Zellar is here to help.’

We cut to a shot of four people in a florist shop, they are putting together bouquets and laughing with each other.

‘Our goal Is to help all small businesses become net zero by 2030’

We see an animation of a hand holding up a smart phone which says “Zellar, Insights and Action”

‘Zellar shows you how much energy you’re consuming, the type of fuel and the amount of CO2 emissions you’re generating.’

The smart phone screen changes to read “Zellar, you’ve successfully transitioned to renewable” while an illustration of a woman can be seen in the background sitting at a desk and looking at Zellar statistics on a laptop computer.

‘We give you a tailored sustainability plan, making it simpler to transition to green energy.’

The phone screen changes back to saying “Zellar, Insights and Action” and a text bubble appears to the left of the phone, reading “Behavioural change: shows you how to change consumption behaviour.”

The narration continues.

‘We help you change the behaviour of your business, promote the adoption of clean energy technologies and create a sustainable supply chain and waste management.’

We cut to shots of several people in a field wearing high visibility jackets, they are discussing the surrounding area. A text bubble appears in the centre of the screen which reads “Local offset projects and volunteering.”

‘We provide ways to offset your emissions through local projects and volunteering’

We see a shot of a woman sat at a table repotting plants inside of a brightly lit garden centre.

‘and you will attain our sustainability accreditation and sustainability score and be promoted as part of the zellar directory.’

We see a shot of a hand using a trowel to dig a hole for a plant in the soil of a bright garden before cutting to a shot of some wind turbines set against a clear blue sky.

‘Become net zero, attract new customers and save money. Join the Zellar community now’

We fade to an image of a green city map with the Zellar logo in the middle. Below the logo, text reads “Get in touch: visit our website at www.zellar.com or give us a call on 0800 999 2715. Data description: all data is based on SME businesses in the UK. All emissions stated are on a per-anum basis. All emissions stated are for SME premises only (GHG scope 1 and 2)

The narration concludes.

‘Sustainability is not just good for the environment, it’s good for your business too.

Introducing Zellar, the world's first sustainability platform video

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